William Roberts is a partner in the firm’s Health Law Practice Group and is the Chair of the firm’s Privacy and Data Protection team. Bill focuses his practice on health care corporate, regulatory and data privacy matters. He represents health care providers, health insurers, medical device and pharmaceutical companies, health information technology firms and a variety of other public and private sector clients.
In the area of health law, Bill advises clients on compliance with fraud and abuse laws, the Stark law, reimbursement, EMTALA, licensure and the False Claims Act. He represents clients in connection with various contractual matters, including affiliations, supply chain, employment, professional services and other arrangements. In addition, he assists clients in the development and implementation of health information technology, including telemedicine, electronic medical records, data sharing arrangements, patient portals, e-consults and other emerging technologies.
Bill’s work in data privacy includes serving as outside privacy counsel to health care providers, technology firms and several Fortune 100 health insurers. In this capacity, he drafts and updates privacy notices, policies and procedures; drafts and negotiates business associate agreements; handles complaints; responds to governmental inquiries; provides staff training; and assists in-house counsel with privacy compliance questions and program development.
In addition to advising clients in more than 100 data breach matters, Bill regularly assists with establishing compliance programs for early detection of privacy concerns and guides clients in conducting investigations and providing notifications when a breach has occurred; he also provides representation before federal and state agencies during breach investigations, including the Department of Health & Human Services (HHS), the Office for Civil Rights (OCR), the Federal Trade Commission (FTC) and state attorneys general. Bill counsels clients regarding compliance with HIPAA/HITECH, the Gramm-Leach-Bliley Act (GLB), the Payment Card Industry Data Security Standards (PCI DSS), the Fair Credit Reporting Act (FCRA), Telephone Consumer Protection Act (TCPA), the Children’s Online Privacy Protection Act (COPPA), and the Federal Trade Commission Act (FTCA). He also chairs the firm’s Information Privacy and Security Committee.
For issues related to health information technology, Bill serves as outside counsel to EMR providers, mobile app developers and other software and technology firms that provide services to the health care sector. He also advises clients on website/mobile app privacy policies and terms and conditions, contracting matters, data privacy, regulatory compliance and the launching of new products and services.
Bill has extensive experience in the life sciences industry, where he assists clients with the establishment of clinical research programs, the drafting of research agreements and informed consent forms, working with IRBs and compliance with HIPAA, Common Rule and other regulatory requirements. He also counsels them on compliance program development, compliance audits, clinical trials, the Sunshine Act, and compliance with PhRMA’s Code on Interactions with Health Care Professionals, Advamed’s Code of Ethics on Interactions with Health Care Professionals and other industry guidelines.
Bill is a frequent speaker and author on health care privacy issues, both nationally and internationally. He is also regularly called upon by the media to comment on health care legal matters.
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